The Gigantic
Change Animation
The Gigantic
Change Animation
A story of hope set in 2050, voiced by Whoopi Goldberg and made with Extinction Rebellion to move people from climate anxiety to action.
A story of hope set in 2050, voiced by Whoopi Goldberg and made with Extinction Rebellion to move people from climate anxiety to action.

A story of hope set in 2050, voiced by Whoopi Goldberg and made with Extinction Rebellion to move people from climate anxiety to action.

Services

Brand Idenity

Writing

Webdesign

The Tension

Climate doom was turning people off, rather than on

Faced with relentless bad news, people were disengaging. The world needed to see a future worth fighting for: hope, not just horror, to move people from paralysis to action.

Faced with relentless bad news, people were disengaging. The world needed to see a future worth fighting for: hope, not just horror, to move people from paralysis to action.

The Idea

A story of hope that doesn't shy away from the truth

Set in a future where change was possible, the film was designed to reach anyone – regardless of age, background or politics – who cares about the world they're leaving behind.

Set in a future where change was possible, the film was designed to reach anyone – regardless of age, background or politics – who cares about the world they're leaving behind.

The Idea

A self-initiated film made with Extinction Rebellion

During Covid lockdown, I developed the concept, brought the idea to XR, assembled the team and led the project from a seed of an idea through to release.

During Covid lockdown, I developed the concept, brought the idea to XR, assembled the team and led the project from a seed of an idea through to release.

The Film

Story & concept

Starting from a single idea – a bedtime story told from the future – I developed the grandmother / granddaughter framing, the 2050 setting and the emotional arc, then built the team around it.

Starting from a single idea – a bedtime story told from the future – I developed the grandmother / granddaughter framing, the 2050 setting and the emotional arc, then built the team around it.

The Film

Animation style

Hand-made and textured – deliberately human in feel. Nicola created every frame in Photoshop using 2D frame-by-frame techniques. The visual world moves from muted, neutral interiors to vivid blues and corals as hope blooms through the child's imagination.

Hand-made and textured – deliberately human in feel. Nicola created every frame in Photoshop using 2D frame-by-frame techniques. The visual world moves from muted, neutral interiors to vivid blues and corals as hope blooms through the child's imagination.

The Film

Voice

We wanted gravitas and reach. Whoopi Goldberg, outspoken on environmental issues, with a global following, responded to the script with a simple:

"I'm in."

We wanted gravitas and reach. Whoopi Goldberg, outspoken on environmental issues, with a global following, responded to the script with a simple:

"I'm in."

The Website

A sliding scale of action for everyone

Knowing people often feel helpless after impact films, the companion website offered a structured call to action – from individual lifestyle changes to joining collective movements.

Knowing people often feel helpless after impact films, the companion website offered a structured call to action – from individual lifestyle changes to joining collective movements.

The Impact

Global reach from a self-initiated idea

Released on World Environment Day. 150 pieces of coverage, 3.3 million estimated views, 100k+ YouTube views. Featured in the New York Times, Rolling Stone, Reuters, Creative Review and VOX Nachrichten across 20+ countries.

Released on World Environment Day. 150 pieces of coverage, 3.3 million estimated views, 100k+ YouTube views. Featured in the New York Times, Rolling Stone, Reuters, Creative Review and VOX Nachrichten across 20+ countries.

150

Pieces of coverage

3.3 million

3.3m

Estimated views across all platforms

100k+

YouTube views

Credits

Grandmother:
Whoopi Goldberg

Granddaughter:
Livia Nelson

Directors:
George Lewin & Nicola Jane Francis

Story:
George Lewin

Screenplay:
Nicola Jane Francis & Josh Hughes

Producer:
Serena Schellenberg

Executive Producer:
Belle Palmer at Passion Pictures

Designer & Animator:
Nicola Jane Francis

Sound Design:
Chris Banks

Music:
Simon Chamberlain

Casting Director:
Nicci Topping Casting CSA

Livia Nelson Represented by Creative kidz and Co

VO Record:
Factory Studios

Partnership Consultant:
Sarah Greenfield Clark

Website Design:
Erik Hartin

Services

Brand Idenity

Writing

Webdesign

All Works