Pymmes Park
Café Branding
Pymmes Park
Café Branding
A new café in Pymmes Park, Enfield, designed to feel like a proper local from day one.
A new café in Pymmes Park, Enfield, designed to feel like a proper local from day one.

A new café in Pymmes Park, Enfield, designed to feel like a proper local from day one.

Services

Brand Idenity

Illustration

The Tension

A new café, but a generic brand.
An opportunity in waiting.

The owner had built something functional in Canva, but the location deserved more. A changing neighbourhood, a park full of character, a community looking for somewhere to belong.

The owner had built something functional in Canva, but the location deserved more. A changing neighbourhood, a park full of character, a community looking for somewhere to belong.

The Idea

Celebrate the birds of Pymmes Park

The double-M in Pymmes offered a natural canvas for two pairs of wings, leading to a logo celebrating the cafe's location.

The double-M in Pymmes offered a natural canvas for two pairs of wings, leading to a logo celebrating the cafe's location.

Brand System

A playful and inviting tone, with a palette rooted in the park itself.

Hand-drawn illustrations that celebrate the local community. The sage green of the original building anchors the palette, deepened with forest tones and lifted by a warm dusty pink.

Hand-drawn illustrations that celebrate the local community. The sage green of the original building anchors the palette, deepened with forest tones and lifted by a warm dusty pink.

Out In The World

A spot the community can call its own

A brand created to feel like it belongs to the neighbourhood.

A brand created to feel like it belongs to the neighbourhood.

Services

Brand Idenity

Illustration

All Works